Social media marketing represents a new paradigm. A new way of doing things. We’ve been writing about it for a while but the fact of the matter is that it still has a lot of untapped potential. Companies all over the place are waking up to the fact that building relationships with the customers is [...]
Posts Tagged ‘facebook’
Top 5 Reasons Your Business Should Be Using Social Media
Myspace is Back In The Game
And just when we’d written off Myspace as unable to compete with Facebook. It looks like they found their way after all. A new study has suggested that while Facebook and Twitter are huge draws, that the web is massively in love with the kind of professionally produced content that attracts users to using media [...]
Weight Watchers Walks the Walk by Talking the Talk
Weight Watchers represents success stories on a multitude of levels. It’s about several kinds of success such as the success of its clients in terms of weight loss and fitness attained.
But Weight Watchers represents more than that. It’s a 48-year-old company that has figured out that the paradigm of marketing interactions is changing. The success [...]
Looking For A Beach Getaway This Summer? Corona May Have Your Answer
We’ve all seen Charlie and the Chocolate Factory, right? Willy Wonka, eccentric entrepreneur and lover of chocolate sets up his biggest promotion to date. Using his worldwide distribution network, he sets out five golden tickets inside. These golden tickets represent a trip to his factory, and opportunity to see the inner workings of the business.
Obviously, [...]
Marketing At the Speed of Change
As marketers, you know that there are a lot of times when the name of the game is speed. How fast you can get back to people in those conversations, how quickly you can let people know about your promotions, etc.
Websites are regarded as the best possible solution, from a digital marketing standpoint, because it’s [...]
City of Philadelphia Kicking Off New Ad Campaign
Who likes food?
I do. I like food a lot. Here in Raleigh, it’s been described by a chef friend of mine as a foodie’s paradise. The reason for it is that it’s a place where there are tons of different restaurants. Not just in terms of how many different restaurants there are, but in terms [...]
News: The Man Is Stepping In… And Nothing Has Changed
All right, let’s get one thing straight. This is a business blog. This is not a political place, and we aren’t attempting to come down for or against The Man in any particular way. Nonetheless, if news should come along where the government decides they want to do something, and it affects your digital marketing [...]
Wear The Glove And Wear It Well
When it comes to speaking about digital marketing and how the process works on Facebook versus the local newspaper is a different ballgame, I feel fairly justified in saying that we’re dealing with two different paradigms. By this I mean that we’re dealing with two totally different manners of approach, each with different possibilities as [...]
Old Tricks in a New Market
Right. So you you’re probably looking at the picture of this book and you’re thinking, ‘What in the world are these people at marCis up to? I don’t have time for old-fashioned books. I need quick answers!’
Careful, though. This isn’t just some old book. This is pretty much the old book when it comes to [...]
VivaKi Creates Official Social Media Post
Well, well, well. Looks like someone’s been reading our blog again. You may remember our post from April 21 of this year. In it, we spoke about the need that companies have for a dedicated post for social media advice. And what can I say? It looks like someone’s decided to heed our advice.
The company [...]

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