Web Analytics is a really cool internet way of saying that you’re tracking your results. It’s the exact same kind of thing you’d see on a sales sheet or on any of those records, except that it’s online.
Still, if you’re involved in digital marketing, it’s important. For one thing, it’s your results. For another thing, [...]
Posts Tagged ‘Email Marketing’
Top 5 Ways to Improve Marketing with Web Analytics
Posted by Ryan.Graczkowski on July 14th, 2011
Posted in Web Analytics 
Tags: Digital Marketing, Email Marketing, Google, marcis interactive, Web Analytics 
No Comments »Top 5 Email Marketing Tips For Success
Posted by Ryan.Graczkowski on June 21st, 2011
Email marketing might seem a little antiquated these days, given everything that we talk about when it comes to maintaining conversations. But really, that’s exactly why you need to keep email marketing in mind.
Granted, you do have all these different ways to talk to and interact with people. But what you need to remember now [...]
Posted in Email Marketing Tags: android, Email Marketing, facebook, iphone, marcis interactive, Mobile Marketing, social media No Comments »Top 5 Ways LinkedIn Helps Your Business With Generating Leads
Posted by Ryan.Graczkowski on June 2nd, 2011
LinkedIn is kind of like Facebook, only instead of it being devoted to things like drinking and hook-ups and stalking and shame, it’s dedicated to business. It’s an employee and business networking site that makes use of the social media paradigm as a new way to build relationships.
Naturally, since it’s a business relationship, it’s about [...]
ZYR Vodka taps marCis interactive for Social Media & Email
Posted by on April 26th, 2011
Miami-based ZYR Vodka has selected marCis interactive to grow their social media and email marketing efforts.
ZYR Vodka is a premium spirit brand on shelves in 6 states – NY, NJ, FL, CT, GA & IL. The campaigns will focus on growing their Facebook page to improve customer engagement, increase their brand’s exposure and create general [...]
Facebook is on the Rebound
Posted by Ryan.Graczkowski on August 11th, 2010
It’s hard to imagine the giant undergoing anything like a slump. It just doesn’t happen. Half the Facebook jokes that are out there are about how there’s no stopping this thing.
And yet, it happened. After posting 7.8 million new users in May, the expansion dropped to just 328,000 new users in June. But not to [...]
By The Numbers: Social Media vs. Email
Posted by Ryan.Graczkowski on August 6th, 2010
Everyone remembers the days when email was the thing. It was a huge step forward in how people communicate. Instead of writing a letter, paying for postage and waiting a few days for the letter to go through, people could send their missives near-instantaneously.
Email marketing was the thing then, and is still a significant force. [...]
Facebook Thinks Email is Dying? Do You?
Posted by Mark Simmons on June 24th, 2010
Facebook COO Sheryl Sandberg thinks the email is dying. Now, these are some pretty strong predictions. Ultimately, Ms. Sandberg is a little off base. I think we can all agree that email usage is down when compared to SMS and instant messaging, but to say it’s going away completely is a bit outlandish.
Can Your Business Benefit From Email Marketing? The Short Answer Is Yes
Posted by Mark Simmons on May 26th, 2010
As any business can attest, marketing is a crucial element to keep the sales pipeline flowing with new leads, contacts and of course, sales. As digital marketing has become as much of the mix as traditional, there are many strategies one can employ to successfully market their products or services. Email marketing can be a [...]
How Web Analytics Helps You Keep Score
Posted by Mark Simmons on May 18th, 2009
Web analytics provide numerous ways to capture and analyze important data about your business. A web counter is insufficient in understanding how users engage with your site. You’ve written effective ads or created beautifully informative banners or a well-crafted email. Now you need to determine what potential customers are doing after they reach your site.
