Nothing stays the same. Everything changes. The market changes too: while it retains the same principles, the realization of those principles changes. Mobile marketing is simply the next step. Those who take that step will progress. Those who don’t will be left behind.
Understanding mobile marketing begins with the question: what is it? In truth, it [...]
Posts Tagged ‘android’
Yahoo/Nokia Partnership Targets Google and Apple
Yahoo and Nokia announced on Monday, May 24, that they will teaming up to provide services for each other. Yahoo, which is king of display advertising, will exclusively power email and chat in Nokia’s Internet browser, Ovi. Nokia, in turn, is to provide a map application for Yahoo to use.
Google’s Android Aimed To Increase Internet Usage
Google doesn’t generate revenue from the sale of its Android mobile mobile operating system. Why then would they enter into the highly competitive mobile handset industry? To get more users surfing the web on their phones.
According to Andy Rubin, mobile director of platforms at Google, the point of the Android project is all about advertising. [...]

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