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Archive for the ‘Search Engine Optimization’ Category

Google+: A New Challenger Enters the Arena!

So, Facebook. We all know about it and we all know about the challenges that being on there represents now.
When it started off, it was cool. I remember being invited as a college student by a friend I’d not seen in a while. And it had that awesome new-site smell to it and everything, you [...]

Top 5 Ways to Drive Traffic To Your Website

You might be wondering just what the difference is between increasing the traffic you get through your website, versus driving people to be there.
And it’s really very simple. What we talked about before is passive, SEO based stuff. It’s what makes you attractive. And it’s good stuff – but we also have to face a [...]

Old Tricks in a New Market

Right. So you you’re probably looking at the picture of this book and you’re thinking, ‘What in the world are these people at marCis up to? I don’t have time for old-fashioned books. I need quick answers!’
Careful, though. This isn’t just some old book. This is pretty much the old book when it comes to [...]

Social Media Examined

This is going to be an article about the numbers. Translation: get excited.
Social Media Examiner has released a new study about the importance of social media – what role it’s playing, its perceived importance, etc. – and the findings are conclusive. Love it or lump it, social media is here to stay.

SEO or SMO? We say both!

Some, shall we say, “daring” industry experts and commentators have been saying that SEO is dead. They claim SEO is being taken over by the younger and stronger online marketer, the infamous Like button, aka social media optimization. There is definitely something to be said for the fact that social media has managed to change [...]

The World Gets Smaller

You know the old saying: the world is getting smaller all the time. There are fewer and fewer degrees of separation present, and as more and more people come into being it is harder and harder to remain isolated. That said, this is not the place for pondering the deeper things in life. What is [...]

Yahoo Taking New Initiative

Google Instant is, for better or worse, the future. Instantaneous searches that pander to the new shortened attention spans of Generation Y are a brilliant stroke that we expect from a brilliant company. They set the trends. And now that they’ve set the bar here, it looks like there are other companies that want to [...]

Beat The Big Ones At Their Own Game

Here at marCis interactive, it’s been noted that small businesses looking to get a jump – be it through ads, social media marketing, search engine optimization, what have you – have a significant obstacle to getting there. That obstacle would be the big businesses.
It seems like a pretty stacked deck. They have millions of dollars [...]

SEO: Use a Keyword Tag Cloud to Quickly Assess Your Keyword Strategy

As an SEO practitioner, I’m always looking for new ways to optimize a site’s performance. Constantly looking for that edge that will give a fresh perspective or make analysis simpler. There are a number of tools available to analyze your site, report on rankings and even make recommendations for you. However, most lack the “cool” [...]

Google’s “Caffeine” May Provide Just The “Jolt” Google Search Needs

On Monday, Google reported a new “next generation” architecture for Google’s search product. This new search engine looks similar, but provides different results. According to Laurie Sullivan of MediaPost, the engine aims to process faster and more accurate results. There will be a test URL for selected users to try it out and this only [...]

Who We Are: marCis interactive is a digital marketing agency with global experience. We are completely focused on showing our clients innovative ways to grow their customer base, increase efficiencies and maximize ROI. Our specialties include PPC marketing, SEO, Social Media, Email, Mobile and more. We operate based on the principle that the client is the central focus and strive to understand your business goals with every project we undertake. marCis interactive offers clients an alternative to the over-priced big-city agency while providing the same, or better,  levels of service. Contact us today to find out how we can help you.  
           

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